The search that gets back to you later

Bill Burnham has nicely coined a new term: Persistent Search. Imagine doing a normal search on Google and everytime there is a new (and really relevant) result you would get a mail, new ping in your feed reader or messsenger. Actually the term may be new, but the idea is not - I have been using GoogleAlert for years and it was really cool as long as it was free (wonder if Gideon has found a way to make it free now - AdWords or AdSense should be able to do it for him?). Googlealert does more or less exactly what Bill is looking for - it tells you (via mail) what new results have popped up for your queries - like Google News only looking at the index as a whole, not only news sites.

Searchmonkey

A company I think may be positioned for a good run for the future race on “persistent search” is Attentio, which today is a B2B company focussing on temporal search and tools for figuring out the online buzz related big brands. With not much tweaking the founders Simon and Per could help the avereage search user do a persistent search across a number of targetted search collections (like news, blogs, web, etc.)

One Response to “The search that gets back to you later”

  1. Simon McDermott Says:

    I really like this idea and as you say the transition of the technology would not be that difficult. Perhaps there is a trendpedia application there too? We should meet up soon to talk about these things… Simon

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